Promoting Your Business

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1. Not knowing, before you design your webpage, why anyone
(besides you) would feel compelled to visit it.

2. Not knowing, before you design your webpage, why anyone in
their right mind would return to your webpage on purpose.

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3. Lack of focus. Not knowing the one, single thing that
visitors come to your page to have satisfied. (If you
actually have more than one way of satisfying visitors,
then, unless they are *intimately* related, put them on
separate pages. Better yet, separate sites. Think
infomercial rather than search engine. Think television show
rather than channel surfing.)

4. Not knowing –and, therefore, not taking it into account
before you design your webpage– how people will get to your
webpage. In detail. (What did they see and how did they
happen to see it? What did they click and why did they click
it?)

5. Not understanding that trying to please everyone pleases
no one.

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6. Being afraid to repel visitors. (Even though it was likely
designed by some, the U.S. Small Business Administration
website probably repels people who say “Later, Dude.”
America Online is actually proud that nerds hate America
Online. XXX.com is designed to repel your grandmother.)

7. Not knowing the likes and dislikes of your page’s reader.
(You don’t have to conduct a survey to find out — you will
get what you design into it.)

8. Giving your visitors too many options. (Yahoo! adds options
to *keep* their multitude of regular visitors coming back.
They did not, and could not, *get* that multitude with all
those options. Ebay.com does not offer email accounts.
Napster.com does not offer electronic greeting cards.)

9. Not knowing the age bracket of your page’s reader. (You
don’t have to conduct a survey to find out — you will get
what you design into it.)

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10. Not knowing whether more men read your page than women, or
vice versa. (You don’t have to conduct a survey to find out
— you will get what you design into it. If you try for
both, you will probably get neither.)

About the Author

Dale Armin Miller. The author makes his living online, and is Master At Arms of the
Internet Marketing Success Arsenal![sm] “What works online …
guaranteed.” Get free, detailed, online-marketing strategies at
http://www.successarsenal.com

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As you know, gas prices are way up right now, and could hit all-time highs this summer. Since gas is a necessary commodity, the high prices may give us a good reason to complain. But instead of slamming your fist on the steering wheel the next time you
fill up, try saving money in other ways to make up the difference.

Now, I’m not talking about clipping newspaper coupons for your next visit to the grocery store (though that might be a good idea.) I’m talking about deals and discounts that are easy to find and easy to use–no cutting required.

Coupon sites on the World Wide Web provide a very valuable and FREE resource that can save consumers a lot of money. A lot of people don’t think about looking at coupon sites before they shop for something online, but if they do, they’ll find special coupons, discounts, or promotions. And we’re not talking 5% off at Harry’s House of Hairpieces. We’re talking about great discounts from retailers like Target, PetsMart, Buy.com, Overstock.com, Home Depot, and many more.

Before you go shopping for a gift or something essential for yourself, I’d urge everyone to visit online coupon sites and see what you’ve been missing. Chances are, you’ll find something that will save you a good amount of money on that purchase.

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So what kind of deals can you get? These sites offer discounts, coupons, and promotions from retailers in any category, such as pet supplies, jewelry, apparel, toys, books and magazines, flowers and gifts, home and garden, sports and recreation, shoes, luggage, office supplies, and more. Many of them also feature a search function where users can look for deals on specific items or from specific retailers.

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A lot of coupon-site promotions include free shipping, big “dollars-off” discounts on purchases from certain retailers or on certain items, and more. Many of the merchants featured on coupon sites provide “affiliate only” links to discounts, meaning shoppers would be unable to find those deals elsewhere. Some sites even offer a mailing list users can join to be notified of great deals when they come up.

These sites are usually updated frequently, sometimes even hourly, meaning you can be sure to get that one day only or weekend special. So before you go to make your next purchase on anything, remember that coupons sites can ensure you have the best deal you can possibly get.

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About the Author

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My Website Needed More Targeted Traffic. Guess Where I Found It?

 by: Brian McGregor

There s nothing new about using joint ventures to get traffic to websites. And good information is freely available from many internet marketing sites on how to set up JVs.

This article is for the 97% of webmasters who aren t aware of a particularly powerful JV partner who already exists, and is willing to work with you.

Before I reveal all, let me just check ..

Like me, I would image you d be happy if:

• Your JV partner s site gets huge traffic.
• The vast majority of page views are by targeted traffic.
• You can create links wherever YOU like from their site.
• You can start now. There s no delay in setting up the JV.
• The JV continues as long as you want.
• It costs you pennies to set up and run.

Does that sound like it s what you re looking for in a JV?

If so, welcome to eBay. You re new joint venture partner.

But I Thought .

eBay? I hear you ask, Isn t eBay just an auction site?

Well, it certainly started as an auction site. Today, eBay is an ecommerce phenomenon.

Fine. The later lines may be an embellishment. If you continue to read further, we assure that your enthusiasm in this would be reinforced.

• eBay s 1.5 billion page views puts it in sixth place on Alexa traffic rankings. Ahead of Amazon, AOL and CNN.
• eBay members make 79 million targeted searches for items each day.
• There are 35,000 categories within which to place items for sale.
• There are eBay auction sites in 27 countries.
• eBay has 125 million registered users.
• 40,000 new members join eBay each day.

What we have here is a hugely successful internet business with massive traffic. And, thanks to eBay s sophisticated categorization and searching mechanisms, the traffic is totally targeted.

More importantly, there are several smart ways to drive eBay s targeted traffic to your own website. All of these clever methods add up to what I call the eBay Traffic Funnel.

Does it work? Well, I sell a communications product from my website. I run 5 simple auctions in the appropriate categories using the principles of the eBay Traffic Funnel. Each auction costs me 30 cents and runs for a week. I get around 300 targeted leads from these auctions to my website every week. Not bad for one dollar fifty!

Let me show you just one of the ways to get hold of that targeted traffic…

Sell, Sell, Sell

First of all, you make eBay part of your marketing mix. You start selling your products on eBay.

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Why do I say this? Well, eBay isn t just for mom and pop businesses anymore. IBM, Disney, Motorola, Xerox and Dell, are just a few of the major corporates that now use eBay as an additional sales and lead generation channel.

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Creating eBay auctions is easy. Anyone can do it literally. But if you don t want to learn, you can use a Trading Assistant. These are eBay experts who will create, run and manage auctions on behalf of others for a percentage of sales or a small fee.

When you set up your auction one of the decisions you make is in which category to place your item. This is important. Visitors to your auction page just by being there have self qualified themselves as being in the market to buy products in that category. This is targeting in real time.

But merely creating the auction isn t the trick. Here s the key tip. In your auction page, make sure you tell your viewers that if they ve any questions about your auction, your products or your policies, they should email you. And encourage them to do this by having a live email link in your auction, like this one brian@more-auction-sales.com

As soon as they make contact with you, you ve acquired a targeted lead you wouldn t have got any other way. You can start building a relationship. You can get them on your list, direct them to your website and start selling to them.

Pieces of Eight

I ve only the space to show you one way in which you can direct your share of eBay s targeted traffic to your website. There are eight ways in total. If you want to know the other seven, you ll find them in my free ebook The eBay Traffic Funnel .

Setting up a JV with eBay can produce significant results. There isn t another business on the web that gives you access to the targeted traffic eBay supplies for the price of a few pennies. Best of all, 97% of webmasters have yet to realize the power of this.

The opportunity for you and your website is there for the taking.

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Copyright 2005 Arun Pal Singh

“There is difference between knowing the path and walking the path”
- Morpheus, Matrix Revolutions.

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Can you make money on the net?

What kind of question is that?

Of course you know that it can be made. That is why you are reading an article on internet marketing

It is good to know. Knowledge is an essential item that we should possess.

My next question is to a particular segment.

Why are you not in business then?

Many a people know that money can be made on the internet. A lot of them also know that potential is huge.

But why then they do not start their own business and earn money.

They just know. They do not endeavor.

Just knowing is not enough. One must realize what he knows. Only then he can be convinced about the actual path and destination. So many people start their business on the net. They know they can earn money and lot of that. But they stop midway before they can earn a single dime.

Why?

There is a difference between knowing and walking the path.

They just know. Their knowledge is based on perception. Their knowledge is not based upon realization. They become shaky, loose confidence and stop before they put their first step in.

Knowledge based upon perception from surrounding can be easily clouded. Doubts are raised quickly. Fear rises inside, What if they are wrong!’

Stirred persons do not go far.

The case is different when you realize the truth.

Okay! How do we realize what we know?

We walk the path. There is no other way. And we walk the path till the end. When we see the truth the doubts vanish.Then we have a knowledge that is based upon conviction and not just perception.

Thousand people can come and tell you ‘Yes there is lot of money’ and you form an opinion.

Another would come and say it is not true and your mind will raise the alarm.

The readers are wishy washy about the advantage of this well written material as well.

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You have not faced the truth. You have just heard the truth.

You need to walk the path to face the truth.

Then you will be unshakable.

Till then you may read thousand of articles, subscribe to hundreds of newsletter or read a lot of books and each would tell you what I am going to write below

You Can Earn A Lot Of Money On The Net.

That is a very pleasing statement. That is a soothing and exciting statement.
But you will realize this only when you take an action. Before that this knowledge is just hearsay.

As you start you learn to walk further. Use your knowledge to guide you in the initial part. Don t let fear cloud your judgment. Know a people like you who have walked before. That would keep your mind unclouded and head steady.

Soon you will see and realize the truth.

About the Author

Arun Pal Singh, a successful marketer and writer offers a unique and duplicable business opportunity at http://www.homeforprofits.com. To avail his free Income Course, send an e-mail to subscribe@homeforprofits.com with subject subscribe .

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 by: Robert van Rumpt

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START MAKING MONEY NOW INSTEAD OF LATER, . FOR FREE!

I have written about Referralware before and I continue to say that it is the best affiliate Program you can sign up with. And as I said earlier the beauty is that it is designed to manage multiple income steams, all from one control panel.

Well, just as I was telling you all how wonderful Referralware is, I got invited to be part of a new addition to the overall system and I attended a conference call with about 1500 other people. This conference call apparently broke all records and we maxed out the capabilities of all western communication servers. This had never been done before at this magnitude.

Anyways, .. the call proved to be the best and most exciting development within the Referralware organization in recent history.

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During the call we were introduced to the new Coaching For Profits Concept. This new concept follows some easy to follow steps, taking any newbie sign-up through Referralware and coaching them through a 30 day (FREE) step by step process to success. The significant difference between most affiliate programs out there and Coaching For Profits is that the newbie sign-up will be able to earn immediate income before having to purchase into any affiliate program.

The basic premise is that the old adage of teaching a person to fish to feed themselves misses one important point. Many people need to put food on the table now and pay the rent and the phone bill etc. If you can t afford to live today, how are you going to be able to invest in the future? They sure aren t able to invest in even small sums of money into things like advertising and affiliate sign-ups.

If a person can be taught how to earn a living and become financially independent over time that is great, but if you can have that person start earning the money to do that immediately .before they have to dish any out now that is revolutionary!

Under this system a new sign-up can test drive the system for free for 30 days and begin earning immediately within the 30 day trial period.

In addition to this, the Coaching For Profits has taken all the guess work out of how to do this and what to write in your e-mails to your down-line by developing a systemized e-mail campaign that is so well written, it is worth a fortune.

The training and coaching through the process of becoming financially independent is so well put together that if you follow the steps you can not help but start making money immediately. It has all been made so simple and so brilliantly put together that this will without a doubt propel the Referralware organization through the roof.

As with any affiliate program, it is best if you get in on the ground floor. Kind of like two years from now everyone saying I wish I had been there from the beginning .I d be rich now. Already people are lining up for an encore to the original conference call so that they too can become a part of Coaching For Profits.

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Now the decision is up to you ..Referralware has taken all the risk out by making this tremendous offer. Try it for free for 30 days and test the system. If we are right, you will earn money in the first month and only then YOU DECIDE if you want to see that income grow and continue or not. I bet you won t want to opt out.

Another promise is that when you sign up, you will get personal support from me and my partner Justin. Already we are signing up people every day and we have talked with many of them on the phone to answer any questions they have.

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Copyright 2005 Richard Grady

Every single day, more and more people upload brand new websites to the Internet. I don’t have any figures but there must be hundreds of thousands of new pages being added daily (if not considerably more!)

The one thing that all of these new websites need in order to make their existence worthwhile is traffic, which leads me to one of the most common questions I am asked and the subject of this newsletter:

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‘How can you generate traffic to a brand new website?’

Of course, there are a number of different answers to this question and what I would do myself is probably very different to what a completely new Internet entrepreneur would do. The reason I say this is that the first thing I do when launching a new site is make use of my existing website traffic by advertising the new site on my other established sites. In addition, I have the luxury of a large mailing list which I can use to drive traffic to the new site.

I appreciate that anyone starting out in online business won’t have these options open to them (and in fairness, neither did I when I first started), so let’s look at things from the beginning. Day one of your first website…..

It is a fact that the quickest and probably most effective way of bringing targeted traffic to your website is by paying for it. Now before you rush off and sink $50 into one of those ‘50,000 hits for $50′ schemes, DON’T, this isn’t what I mean. Those schemes are largely a complete waste of money. Even if you get the traffic that you are promised (as opposed to some software script visiting your site and pretending to be a visitor), it will not be targeted and therefore there is a very low chance that the traffic will generate sales. When I talk about buying traffic, I mean by using the pay- per-click services offered by most of the big search engines.

You probably already know the sort of thing I mean - for example, Google Adwords. Pretty much any search on Google will display a list of adverts down the right-hand side of the page and these are all paid adverts. Every time you click on one of them, the advertiser pays Google a fixed amount which could be anything from 5 cents upwards (depending upon how competitive the keyword is).

Pay-per-click allows you to be very selective about which keywords your advert is shown for and this allows you to target your advertising perfectly. Other big names in the pay-per-click market include Overture, Espotting and Findwhat.

Now, before you all start emailing me and saying that you already knew about PPC let me just say that I am well aware that people know about it. The problem (as I see it), is that people aren’t using this type of service because of the fact that they don’t want to spend any money on advertising. That’s all well and good but the fact is that the Internet is getting more and more competitive each day and the chances of you building a successful website business from scratch without investing any money are tiny to say the least.

If you want to attract a decent level of traffic to a brand new website in a short period of time, it is almost a necessity that you use pay-per-click on one of the main search engines. If you don’t, then the growth of your traffic levels will be painfully slow and inconsistent at best.

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When I launched my very first websites I invested heavily in pay-per-click advertising. At one point, I was spending over $6000 a month on Google Adwords alone!!! Seriously I really was spending that much money. It was a constant battle to tweak the website sales copy and continue to test the advertisement text just to make sure that my sales were covering the advertising payments each month. At the time I was probably just about breaking even but buying traffic in this quantity meant that I was able to fine-tune my sales pages and start to build up a list of mailing list subscribers.

Once you have got to the stage where you know your sales pages are converting visitors into buyers, then you can start to gear up with other methods of getting traffic to your site - writing articles, linking strategies, viral methods (ebooks etc), using your eBay ‘About Me’ page, using your link as a signature when you post on forums etc. All of these methods will win you traffic (and in most cases it will be completely free) but it will take time for the traffic to build to a worthwhile level. If you rely solely on free traffic, you really will be building your business one hit at a time.

Of course, once the free methods of gaining traffic start to pay off, you can begin to wind down your paid methods, though you may not want to - after all, if you are earning more in sales than you are paying for your pay-per-click traffic, why stop it?

As your portfolio of websites grows, you will also be able to share the traffic around a bit by linking to your own sites and of course, if you are capturing your visitors email addresses, you will be building a mailing list of people interested in the products you are offering.

Like I say, I appreciate that the above may not be the ground-breaking secret that you were hoping for but as with so many things online, there really is no secret. Achieving success is simply about taking action and whilst you can succeed online by spending very little money, the chances are that you will succeed a lot quicker by making a bit of an investment. You don’t have to be spending thousands of dollars a month as I was but any new business owner should be prepared to invest a few hundred dollars a month in order to get things off the ground….

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About the Author

Richard Grady has been helping ordinary people earn online since 1998. He writes a free newsletter which is published every two weeks. To subscribe (and claim your free gifts), visit: http://www.thetraderonline.com/newsletter.html

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